Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Certificate Programme in Google Ads Ad Formats

Looking to enhance your online marketing skills and optimize Google Ads campaigns? Our Certificate Programme in Google Ads Ad Formats is designed for marketers, advertisers, and business owners seeking to maximize their advertising impact. Learn how to create compelling ad formats, increase click-through rates, and drive conversions through Google Ads. With hands-on training and expert insights, you'll be equipped to strategically plan and execute successful ad campaigns. Elevate your digital marketing game and stand out in a competitive marketplace. Start your learning journey today! Certificate Programme in Google Ads Ad Formats offers a comprehensive curriculum focusing on Google Ads ad formats and techniques. This course provides hands-on projects, enabling students to gain practical skills in creating effective ad campaigns. Learn from industry experts and apply your knowledge to real-world examples. This self-paced learning programme allows you to study at your convenience, perfect for busy professionals looking to enhance their marketing skills. By completing this course, you will master various ad formats, improving your digital marketing expertise and boosting your career prospects. Enroll now to expand your knowledge in online advertising and stay ahead in the competitive industry.

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Course structure

• Introduction to Google Ads Ad Formats
• Display Ad Formats
• Search Ad Formats
• Video Ad Formats
• Shopping Ad Formats
• Responsive Search Ads
• App Promotion Ad Formats
• Ad Extensions
• Dynamic Ad Formats

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

Our Certificate Programme in Google Ads Ad Formats equips participants with the knowledge and skills needed to excel in digital advertising. By completing this programme, students will master various ad formats available on Google Ads, including text ads, display ads, video ads, and more. They will learn how to create compelling ad copies, optimize campaigns for better performance, and analyze ad metrics to drive business results.


The duration of the Certificate Programme in Google Ads Ad Formats is flexible, allowing participants to study at their own pace. Whether you are a beginner looking to kickstart a career in digital marketing or a seasoned professional seeking to upskill, this programme offers the flexibility to fit your schedule. With a self-paced format, you can balance your studies with work or other commitments.


This programme is highly relevant to current trends in the digital marketing landscape. As businesses increasingly rely on online advertising to reach their target audience, having expertise in Google Ads ad formats is a valuable asset. Our programme is designed to be practical and up-to-date, ensuring that participants are equipped with the latest knowledge and skills to succeed in the competitive world of digital advertising.

Ad Format Percentage of UK Businesses Using
Text Ads 65%
Display Ads 45%
Video Ads 30%

The Certificate Programme in Google Ads Ad Formats is highly significant in today's market, especially in the UK where 87% of businesses face increasing competition in online advertising. By mastering various ad formats such as text, display, and video ads, professionals can effectively reach their target audience and drive conversions.

With text ads being the most popular choice among UK businesses at 65%, it is crucial for marketers to optimize their ad copy to stand out. Display ads, used by 45% of businesses, allow for visually appealing creatives that can capture audience attention. Video ads, although used by only 30% of businesses, have proven to be highly engaging and effective in conveying brand messages.

By enrolling in this certificate programme, learners can gain valuable skills in creating and optimizing different ad formats, ultimately enhancing their marketing campaigns and driving business growth in the competitive digital landscape.

Career path